Kettle-Con 2024 Video Archive
SESSION A
9:30 a.m. - 10:30 a.m. CDT
A 10x Mindset for Volunteers
Rhea Wong,
Rhea Wong Consulting
Fundraiser, Podcaster, Consultant and Author
Session Video
Ring it On
Planning, Volunteer Recruitment
& a Fundraising Challenge
Lt. Colonel Cindy Foley,
Divisional Commander
&
Alice Evans,
Project Manager -
Digital Fundraising
The Salvation Army Northwest Division
Session Video
A message from “William Booth”
A small town sees a HUGE increase
Kelly Crenshaw,
Service Center Manager
The Salvation Army Texas Division
Brownwood Texas Service Center
Session Video
Engagement Insights from
the Business World
Darrin Pennartz,
Broker Associate
RE/MAX DFW Associates
Session Video
Kick Off to the Kick Offs
Mike Baldelli,
Public Relations & Marketing Manager
The Salvation Army
Southern New England Division
&
Debbie Camner,
Director of Advancement
The Salvation Army
Southern New England Division
Session Video
SESSION B
11:00 a.m. - 12:00 p.m. CDT
Networking for Numbers
Rachel Edgington
Community Engagement Specialist
The Salvation Army of Evansville
Session Video
Maximizing Corporate Partnerships
Christina Cavalier
Senior Director of Community Relations
The Salvation Army Texas Division
North Texas Area Command
Session Video
We Can Be Heroes -
School District Kettle Volunteers
Lieutenant Anna Maslenikova
Arlington Corps, Texas Division
Mansfield, Texas ISD
Session Video
Hey, Buddy! Let’s volunteer!
Captain Dante Salgado,
Corps Officer
Orange, Texas
&
Adam Conrad,
Advisory Board Member
Lutcher Theater
Session Video
Timeless Joy
Recruiting & Engaging Volunteer Bell Ringers
Kelly Hutchinson
Executive Director of Development
Sydney Cadle,
Donor Relations & Data Base
Records Manager
The Salvation Army Louisville Area Command
Session Video
SESSION A: Shazam!
9:30 a.m. - 10:30 a.m. CDT
Extraordinary Ideas to
Transform Christmas
It Starts with a Spark:
Using Walmart Spark Good to double your Angel Tree Donations
Misty Ratcliff,
Development & Communication Manager
Nashville Area Command
Session Video
Angel Tree
Major Carolyn Webb,
Area Commander
Houston Area Command
Texas Division
Session Video
Christmas Dates Doc
Toy Shop Job Description Doc
Project-Event Assignment Doc
Smallville
A small Texas volunteer service unit makes the National Commander's Red Kettle Challenge top 10!
Kurt Sohn,
Palestine Service Unit
100 Days of Christmas
Mike Baldelli,
Public Relations & Marketing Manager
&
Holly Fink,
Director of Donor Relations
The Salvation Army
Southern New England Division - Connecticut & Rhode Island
Session Video
Here’s your sign!
2 Unique Ways Service Extension Asked for Donations
Sharlynda Bedford,
Service Extension Representative II
Texas Division
Session Video
Kettle Kickoff Luncheon
Kendall Anderson,
Community Relations &
Development Coordinator
Central Kentucky Service Area
Session Video
An Idea that Might Stick
Pins & Stickers for volunteers & donors
Jennifer Lane,
Corporate Partnerships Manager
Texas Division
Session Video
SESSION B: Back to the Future
11 a.m.—12:00 p.m CDT
Evergreen ideas from Kettle-Con past
Bucket Blitz
Matthew Schmidt,
Development Director
The Salvation Army Quincy, IL
Session Video
Top 10 Things I Wish I
Knew about Angel Tree
Captain Rachel McKain,
Abilene Corps
The Salvation Army Texas
Session Video
Red Kettle Champions
Stephen Thomas,
Divisional Service Extension Director
The Salvation Army Texas DHQ
Session Video
Red Kettle Box
Major Roy Williams,
Miami Area Commander
Session Video
Additional Resources
Jennifer Lane & Philip Burn
12 Months of Christmas
12 Days of Christmas
Collateral Materials
Session Video
SESSION A
9:30 a.m. - 10:30 a.m. CDT
Understanding Artificial Intelligence:
Opportunities and Responsibilities
LERMA/Agency
Francisco De Leon,
UX/Designer
Christen Jocquottet,
Digital Project Manager
Pranav Kumar,
Digital Project Manager
&
Rolf Ruiz,
Creative Technologist
Session Video
Enhance Your Holiday Website and Peer-To-Peer Fundraising Potential
Eli Silva,
G-Lab Group
Session Video
All Things Digital (info for TEXAS)
Rick Dumais,
Divisional Direct marketing and eMarketing Director
Session Video
Maximizing Fundraising:
Omnichannel Strategies for
Register to Ring Campaigns
Summit Marketing/Register to Ring
Aaron Robison
Director of Digital Strategy & Innovation
Julie Orlando,
Account Executive
Mitch Duperree,
Volunteer Engagement Manager
Session Video
SESSION B
11:00 a.m. - 12:00 p.m. CDT
The Evolving Social Media Landscape
LERMA/Agency
Stephen Duncan,
Senior Social Strategist
Session Video
Christmas Media Tour
AOK Divisional Headquarters
Doug Goetzinger,
Divisional Director of Development
&
Cindy Fuller,
Divisional Communications Director
Session Video
Engaging Local Officials:
A Christmas Story (2024)
LERMA/Agency
Bishop Wash,
Director, Public Relations
&
Katie Stillwell,
Director
Public Relations & Cause Branding
Session Video
Christmas and CANVA
Unleash Your Creativity!
Cheryl Werner,
Territorial Graphic Arts Director
STHQ Communications Department
Session Video