| |
|
2026 IMPACT REPORT
Red Kettle Recap
Giving with joy. Serving with purpose. Helping neighbors across Metro Detroit.
|
| |
|
| 2025 RED KETTLE CHRISTMAS CAMPAIGN |
|
| |
|
GIVING WITH JOY
Metro Detroit came together in extraordinary ways.
The 2025 Red Kettle Christmas Campaign brought Metro Detroit together in extraordinary ways, proving that when a community Gives with Joy, lives are transformed.
The holiday season served as a powerful reminder that every act of generosity helps neighbors facing hunger, homelessness and hardship.
|
| |
|
| |
|
CAMPAIGN MILESTONE
$7.1 MILLION+
The campaign exceeded its $7.1 million fundraising goal, helping provide support to neighbors throughout Wayne, Oakland and Macomb counties.
|
| |
|
| |
|
LEADING THE WAY
Inspiring Metro Detroit to Give with Joy.
As Red Kettle Christmas Chair, Big Jim O’Brien rallied the community and his listeners to Give with Joy throughout the season.
The longtime radio DJ was a fixture throughout the campaign, posting on his personal social media, emceeing the Royal Park Hotel partnership event and encouraging thousands of Metro Detroiters gathered in downtown Detroit to Give with Joy.
The World’s Tallest Red Kettle illuminated the skyline with 26,000 LED lights, officially kicking off the annual fundraising campaign.
|
| |
|
CELEBRITY BELL RINGER WEEKEND
Big Jim also inspired generosity and encouraged volunteerism throughout Celebrity Bell Ringer Weekend.
|
|
| |
|
| |
|
A LITTLE FRIENDLY COMPETITION
Giving became contagious.
Big Jim even convinced his friend Bob Seger to contribute to his online Red Kettle, helping secure another first-place finish in the friendly fundraising competition among local media personalities.
|
| |
|
| |
|
MULTIPLYING HOLIDAY CHEER
Community partners made every gift go further.
The impact of every donation grew through dedicated community partners.
|
| |
|
BOUNTIFUL BOXES
Bank of America
Bank of America once again teamed up with The Salvation Army through Bountiful Boxes, making it easy for supporters to provide holiday meals for families in need.
|
|
| |
|
$20 CHALLENGE
Pat Milliken Ford
Pat Milliken Ford’s $20 Challenge made every $20 donation go even further through a matching gift.
More than $20,000 raised in one day
|
|
| |
|
CONSORTIUM OF HOPE
A community united.
To close out the campaign, the Consortium of Hope united local businesses and organizations to match Red Kettle donations, helping The Salvation Army exceed its $7.1 million fundraising goal.
|
|
| |
|
| |
|
GIVING JOY ALL YEAR LONG
Every dollar stays local.
Every dollar placed into a Red Kettle, given online or mailed in stayed local, helping provide nutritious meals, safe shelter, Christmas assistance, youth programs, utility assistance and emergency support for families throughout Wayne, Oakland and Macomb counties.
|
|
Meals
Nutritious food for neighbors facing hunger
|
|
|
|
Shelter
Safe places for people experiencing crisis
|
|
|
|
Christmas
Gifts and assistance for local families
|
|
|
|
Youth
Programs that help children learn and grow
|
|
|
|
Utilities
Assistance for families facing financial hardship
|
|
|
|
Emergency Help
Support when neighbors need it most
|
|
|
| |
|
“Together, donors, volunteers and community partners didn’t simply make Christmas brighter—they gave joy to thousands of local families.”
|
| |
|
| |
|
GIVE WITH JOY
Your generosity makes a difference all year long.
Help provide hope and practical support to neighbors throughout Metro Detroit.
|
| |
|
|
