Feed The Need
About the event
Feed The Need, proudly presented by Anderson Toyota, is back for another year! Join the stations of Mid-West Family as they broadcast live from Valli Produce on State Street in Rockford, November 21–23, 2025, collecting nonperishable food donations for The Salvation Army’s Winnebago County Food Pantry.
While shopping for Thanksgiving, it’s easy to make a difference — pick up one of the pre-packaged food bags ready to provide several meals, or grab a few extra nonperishables to drop off on your way out. Have unopened, undamaged and unexpired items at home? Bring those along too!
Every donation stays right here in the Stateline, helping families in our own community. If you can’t make it to Valli Produce, you can still lend a hand by making a secure online donation to The Salvation Army of Winnebago County.
Our pantry shelves are critically low this year, and we need your help to ensure no one goes without a meal this holiday season. Together, we can make a lasting impact for our neighbors in need.